CENTER AGAINST SEXUAL AND FAMILY VIOLENCE: REBUILD HOPE TV

L = Senior Art Director

Many undocumented victims of domestic violence fear they will lose their children and be deported if they report abuse. This award winning TV spot was created to dispel that lie. Our research showed that people are often turned off by visuals of domestic violence. So the choice was made to not use actors. The result was a more compelling piece that empowered victims, and those who know them, with the truth.